Custom Embroidery
We offer custom embroidery when you want a finish that reads premium and lasts for years. Stitched thread gives logos a textured, dimensional look that elevates polos, outerwear, caps, and corporate gear. Based in Traverse City, we handle everything from a single embroidered jacket to full team orders for businesses across Northern Michigan and teams nationwide.
Where embroidery is the right call.
Corporate and uniform apparel
Polos, button-downs, and jackets look sharp and professional with a stitched left-chest logo.
Caps, bags, and heavier fabrics
Embroidery sits beautifully on structured and textured materials where print can struggle.
Anything meant to last
Thread does not crack or fade the way some prints can — it is built for longevity.
How embroidery works.
Digitize the logo
Your artwork is converted into a stitch file that maps every thread path.
Match the threads
Thread colors are matched to your brand and loaded to the machine.
Stitch onto the garment
The design is stitched directly into the fabric for a durable, raised finish.
Choosing the right decoration method
A quick side-by-side of the four ways we decorate apparel, so you can match the method to the piece, the artwork, and the run size.
| Method | Best for | Look & feel | Color range | Minimums | Durability |
|---|---|---|---|---|---|
| Embroidery | Polos, caps, outerwear, and bags | Premium, textured, dimensional | Best for simpler, solid-color logos | Low | Excellent — lasts the life of the garment |
| Screen printing | Larger runs of tees and hoodies | Bold, classic, opaque | Great for a few spot colors | Higher (setup per color) | Very good |
| DTF (direct-to-film) | Detailed art, mixed garments, smaller runs | Vivid, full-color, slight surface feel | Full color, gradients, and photos | None to low | Very good |
| DTG (direct-to-garment) | Photo-quality prints and one-offs | Soft, prints into the fabric | Full color, gradients, and photos | None | Good — best on cotton |
Options we can run.
Common questions.
Does my logo work for embroidery?
Is embroidery more expensive than printing?
What garments work best?
Explore the rest.
Let's talk about your embroidery.
Tell us what you need and we'll come back with a plan and a quote — no cost, no commitment.